360LeadKart ("we", "us", "our") is a B2B lead generation marketplace operated in India. Our registered address is:

For the purposes of the DPDP Act 2023, 360LeadKart is the Data Fiduciary responsible for determining the purposes and means of processing your personal data.

We use your personal data for the following purposes:

• Account Management: Create, maintain, and secure your account.
• Service Delivery: Process transactions, deliver lead packages, and manage your wallet.
• AI Personalization: Improve lead recommendations using AI scoring based on your activity.
• Communications: Send transactional emails, purchase confirmations, and important platform updates.
• Marketing: With your consent, send promotional offers and newsletters (you can opt out anytime).
• Security & Fraud Prevention: Monitor for suspicious activity and protect our Platform.
• Legal Compliance: Meet our obligations under applicable Indian laws.
• Analytics: Understand how the Platform is used to improve our services.

Under the DPDP Act 2023, we process your personal data on the following legal bases:

• Consent: When you register and agree to this Privacy Policy, you provide consent for us to process your data as described herein.
• Contract Performance: Processing necessary to fulfill our contractual obligations to you (e.g., delivering purchases).
• Legitimate Interests: For fraud prevention, security, and improving our Platform.
• Legal Obligation: Where we are required to process data to comply with applicable laws.

We do not sell your personal data. We may share your data only in the following circumstances:

We use cookies and similar tracking technologies to enhance your experience on our Platform:

• Essential Cookies: Required for the Platform to function (session management, login). Cannot be disabled.
• Analytics Cookies: Help us understand how users interact with the Platform (Google Analytics). Can be disabled.
• Preference Cookies: Remember your settings and preferences. Can be disabled.

You can manage cookie preferences through your browser settings. Disabling non-essential cookies will not affect core Platform functionality.

We retain your personal data for as long as necessary to fulfill the purposes outlined in this Policy:

• Account Data: Retained for the duration of your account plus 3 years after deletion (for legal compliance).
• Transaction Records: Retained for 7 years as required under the Income Tax Act and GST regulations.
• Usage & Analytics Data: Retained for 2 years in anonymized form.
• Support Communications: Retained for 2 years from the date of resolution.

Upon account deletion, your personal data is anonymized or deleted within 30 days, except where retention is required by law.

As a Data Principal under the Digital Personal Data Protection Act 2023, you have the following rights:

We implement industry-standard technical and organizational measures to protect your personal data:

• Encryption: All data transmitted between your browser and our servers is encrypted using TLS 1.2+.
• Password Security: Passwords are hashed using bcrypt — we never store plain-text passwords.
• Access Controls: Employee access to personal data is role-based and logged.
• Regular Audits: We conduct periodic security reviews and vulnerability assessments.
• Incident Response: In the event of a data breach, we will notify affected users and the Data Protection Board within 72 hours as required by law.

Our Platform is not directed to individuals under the age of 18 years. We do not knowingly collect personal data from minors. If we become aware that we have collected data from a person under 18 without verified parental consent, we will delete such data immediately.

If you believe a minor has provided us with personal data, please contact us at privacy@360leadkart.com.

We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal requirements. When we make material changes:

• We will update the "Last Updated" date at the top of this page.
• We will notify you via email or a prominent notice on the Platform.
• For significant changes affecting your rights, we will seek fresh consent where required by law.

We encourage you to review this Policy periodically to stay informed.

In accordance with the DPDP Act 2023 and IT Act 2000, we have appointed a Grievance Officer to address privacy-related concerns:

If you are not satisfied with our response, you may escalate your complaint to the Data Protection Board of India once it is established under the DPDP Act 2023.